Cybergold Launches Cash-Back Shopping Site
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Cybergold Inc. added Cybergold Plaza to its Earn & Spend community, a site where consumers can earn cash rebates of up to 10 percent from 60 name-brand merchants such as L.L. Bean, Lands' End, Toys "R" Us, JCPenney and Dell Computer.
Cash rebates are automatically credited to the shopper's Cybergold account whenever those shoppers make a purchase. Shoppers who are not yet Cybergold members are prompted to open a secure account free of charge.
Members can redeem their rebates for cash by transferring it to a checking account or applying it to their Visa card.
"Shoppers go through Cybergold to the same merchants they would shop at anyway -- but now they get real cash-back in addition to any specials the merchant may be running," said Nat Goldhaber, president and CEO of Cybergold.
Financial terms were not disclosed.