RealTime IT News

INTERSHOP, Intelligent Catalogs Inc. Join Forces

E-commerce software company INTERSHOP Communications and Intelligent Catalogs, owners of CatalogFinder, an online yellow pages services for catalogs, signed a technology and marketing partnership to bring thousands of print catalogs to the Internet.

Using San Francisco-based INTERSHOP's e-commerce technology, Intelligent Catalogs aims to convert thousands of printed catalogs into online shopping sites. Financial details were not disclosed.

CatalogFinder provides complete solutions, including e-commerce, online marketing, product promotions, and the design of contests and electronic coupons. Currently CatalogFinder points shoppers to more than 15,000 printed catalogs and forwards more than 4,000 information requests to catalog companies every day.

The agreement calls for joint participation in marketing events, trade shows, sales calls, and promotional activities. INTERSHOP will grant Eugene, OR-based Intelligent Catalogs access to its channel of value-added resellers and system integrators.