RealTime IT News

America Online, Cyberian Outpost Strike Marketing Partnership

AOL Networks, the Internet online services division of America Online, and Cyberian Outpost Inc., an Internet computer retailer, formed a marketing partnership.

Cyberian Outpost will be the exclusive third-party retailer of new computer hardware and peripheral equipment in the Computing Superstore and other areas of the AOL Computing Channel.

Cyberian Outpost will also have a presence in the AOL Shopping Channel, and will be integrated into computer areas on AOL.com, AOL's Web site. Over the one-year term of the agreement, Cyberian Outpost will make guaranteed payments to AOL of $5 million, and AOL will share in revenues, the companies said.

"Cyberian Outpost's financial commitment is a significant statement on the progress of e-commerce and the value of AOL in helping companies build brand identity and market share," said Barry Schuler, president, creative development, at AOL Networks.

Kent, CT-based Cyberian Outpost's site can be accessed in nine different languages, and to date the company has shipped products to customers in more than 140 different countries.

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