RealTime IT News

Edu.com Signs E-Commerce Deal With Snowball.com

College student-oriented e-commerce player edu.com established an e-commerce relationship with Snowball.com, a provider of online media and entertainment for Generation i.

The relationship positions edu.com as the primary commerce solution for Snowball.com's sites PowerStudents.com and InsideGuide.com, offering special "student only" pricing on products and services including hardware and peripherals, software, credit cards, textbooks and other items.

Financial arrangements were not disclosed.

"Snowball.com is committed to providing Gen i students access to information, entertainment and commerce relevant to their lives," said Mark Jung, president and CEO of Snowball.com.

"We chose edu.com as the primary e-commerce provider for our college sites because they, too, value students and uniquely provide them best in market opportunities to acquire the products and services they need."

Founded in 1998 by Adam Kanner and Linda Kanner, edu.com is a multi-category e-commerce channel for manufacturers and service providers that want to market discounted goods and services to a validated student-only audience without conflicting with other established retail channels.

Edu.com partners include AT&T, Adobe, BankBoston, Citibank, Fleet, Hewlett-Packard, IBM, Microsoft, Symantec, and Toshiba.

Privately held Snowball.com also operates ChickClick and IGN.com.