cybermeals, Takeout Taxi Form Technology Alliance
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Takeout Taxi, a multi-restaurant delivery service, formed a strategic technology and marketing alliance with Seattle-based cybermeals, the online ordering system.
Under terms of the agreement, cybermeals will create a Web site for Takeout Taxi where Web surfers can order takeout and delivery meals from all of Takeout Taxi's member restaurants. Takeout Taxi claims to be the largest restaurant delivery service to offer this feature to its member restaurants.
Through the alliance, cybermeals' network of restaurants on its Web site will expand to include all of Takeout Taxi's member restaurants. Financial terms of the deal were not disclosed.
"Takeout Taxi and cybermeals were both founded to capitalize on the growing "Home Meal Replacement" trend where today's busy consumers who do not have time to cook from scratch are increasingly turning to the convenience of takeout and delivery foods," said Tim Glass, cybermeals co-founder, president, and chief executive officer.
cybermeals, which says it has more than 13,000 restaurants under contract, integrates a restaurant database with large-scale geo-positioning software, Apple's WebObjects, MapQuest data and other proprietary technology to bring customers fast access to participating restaurants and restaurant delivery services in their own areas.
Takeout Taxi was established in 1987 to capitalize on a rapidly emerging, major trend in U.S. society the "Home Meal Replacement" market. This market encompasses pizza home delivery companies and all restaurants that provide meals at a time/cost combination that is difficult for an individual to match by cooking at home.
In the past five years, Takeout Taxi has grown from $1 million to over $60 million in system revenues. Takeout Taxi has 65 franchises in 24 states.