RealTime IT News

Barnesandnoble.com Upgrades Web Site

Barnesandnoble.com launched an enhanced version of its e-commerce Web site, adding Express Lane one click ordering, a new design, improved book search capabilities, and expanded product offerings, including an online software store.

"Throughout our first year in business we have listened intently to what our customers have asked for and believe we have delivered a vastly superior product based on those requests," said Jeff Killeen, chief operating officer for barnesandnoble.com.

In addition to books, the site will now sell software. Intel Corp. opened its SoftwareForPCs.com site at barnesandnoble.com. The store offers more than 1,000 software titles, including new releases and book/software bundles.

The new search engine delivers the nearest possible result based on what is entered with results sorted by bestseller, date published, or alphabetical sequence. Searches can be conducted for any book in print by title, author, keyword, format, subject, price, ISBN or children's books by age group.

Also added were "e-nnouncements!" allowing barnesandnoble.com to send a personal e-mail notification to customers regarding new releases, subject area information, and authors that pertain to their interests.

In celebration of the first anniversary of barnesandnoble.com, visitors to the site can enter the "Literary Pursuit Sweepstakes." Prizes include a 1998 Ford Explorer (provided by Auto-By-Tel Mobalist Rewards), three home computer systems (provided by Gateway), books, and magazine subscriptions. The sweepstakes will take place through July 21.

Separately, barnesandnoble.com named four new members to its senior management team--Rob Chmiel as chief financial officer; Melissa Lake Roberson as vice president and executive editor; Brenda Marsh as vice president of merchandising; and Tom Simon as vice president of content development.