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Sephora.com Partners for Wireless E-Commerce

Beauty products site sephora.com is partnering with wireless delivery company Ajaxo Inc. to make its site available through any wireless, Internet-ready phone.

Financial arrangements were not disclosed.

Cellular phone subscribers with Internet service will now have access to sephora.com anywhere they use their wireless phones.

"This partnership with Ajaxo will allow our customers the ultimate freedom of accessing sephora.com, at any time, anywhere, through use of the latest technologies," said Jim Kenney, president and chief executive officer of sephora.com.

sephora.com Inc. and Sephora USA LLC are units of the Selective Distribution Group of Paris-based luxury products company LVMH Moet Hennessy Louis Vuitton. Sephora is one of the largest fragrance and cosmetic retailers in Europe and already 50 real-world stores in the United States.