The Store At ESPN.com Opens
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Coinciding with the launch is a sweepstakes promising dozens of prizes, including a grand prize trip for two to Super Bowl XXXIII and framed, autographed Joe Montana jerseys for four first-prize winners.
"We've focused our efforts on providing the secure, seamless, convenient and fun online shopping experience the users of ESPN.com have told us they want," said Chuck Davis, senior vice president, e-commerce, Buena Vista Internet Group.
ESPN-branded products include apparel and merchandise sporting the ESPN logo and the logos of ESPN studio shows, including SportsCenter, Baseball Tonight, NFL Countdown and RPM 2Night.
All sweepstakes entrants automatically qualify for a $5 discount off a one- year subscription to ESPN.com's ESPN Insider premium area, said the company.
ESPN.com is produced by ESPN Internet Ventures, a unit of Buena Vista Internet Group. ESPN Internet Ventures also produces the official sites of the NFL, NBA, NASCAR, WNBA and Outside magazine, and includes Monday Night Football Online and Bowl Championship Series Online.