RealTime IT News

VitaSave Becomes Exclusive Vitamin Retailer on Theglobe.com

VitaSave, an online natural health superstore and resource center, signed a one-year exclusive pact with theglobe.com, making it the exclusive retailer of natural health products in the online community's Marketplace shopping area.

As part of the agreement, theglobe.com, an online community site, created a new "Herbs & Vitamins" category in Marketplace where VitaSave is predominantly featured.

Theglobe.com will provide direct links and promotions from the site's homepage and Life theme area. VitaSave and theglobe.com will also have promotional sweepstakes occurring two to three times per year. Financial terms of the deal were not disclosed.

"Through our relationship with theglobe.com we are able to deliver accessibility to our content and products to millions of theglobe.com users seeking ways to incorporate natural health practices into their healthcare regimen," said David Eigen, president of VitaSave, which recently signed co- marketing agreements with Thrive and Excite.

Theglobe.com claims more than 1.8 million members in the United States and abroad. In June, 6.1 million unique users visited the site. Members of the community shop in a marketplace with over 35 retailers, including barnesandnoble.com, F.A.O. Schwarz and Lens Express.