RealTime IT News

IDT's Click2Talk Signs Pact with 1-800-FLOWERS

IDT Corp. signed an agreement to integrate its Click2Talk application into the Web sites of 1-800-FLOWERS, allowing shoppers to speak through their computers to sales and customer service representatives on the telephone via the Internet.

Click2Talk offers Web users a live phone connection without the inconvenience of having to log off the Internet, while offering businesses the opportunity to enhance client relations by adding the element of voice contact for customer interaction. Financial arrangements were not disclosed.

When a customer accesses the www.1800flowers.com order form for international services, for example, the Click2Talk icon appears right on the site. The customer may click on the icon and the call will be routed over the Internet from the consumer's PC to a live representative at 1-800-FLOWERS, enabling the customer to ask questions about specific products or policies.

Additionally, because calls are routed over the Internet until they reach the U.S., international customers can reach toll-free numbers that are inaccessible through traditional long distance phone service.

"The e-commerce industry offers numerous applications and services to Web consumers, but live interaction is integral when it comes to building customer relations. With Click2Talk, we can offer our customers the best of both worlds."

Click2Talk works in conjunction with Net2Phone, IDT's Internet telephony division.