RealTime IT News

XOOM.com Selects BuyDirect.com as its Online Software Store

XOOM.com in San Francisco, an Internet-based direct marketing company, signed an agreement under which BuyDirect.com will provide a co-branded online software store for the XOOM network of sites.

As a result of the agreement, XOOM.com members will be able to choose from BuyDirect.com's selection of name-brand software titles from publishers including Microsoft, Adobe, Symantec, Broderbund, and Davidson. Within the site, customers can also utilize information and popular software product reviews and ratings from CNET and Ziff-Davis. Financial arrangements were not disclosed.

"BuyDirect.com is thrilled to partner with XOOM.com," said Bong Suh, CEO of BuyDirect.com. "Reaching XOOM.com's network members is a tremendous opportunity for BuyDirect.com to extend its brand to a large online customer base."

Based in San Francisco, BuyDirect.com markets Windows, Macintosh and Handheld software products for consumers and small businesses. The company specializes in software programs that can be delivered electronically over the Internet, and also offers a complete selection of titles that can be shipped directly.

XOOM.com offers consumers free services over the Web, greeting cards, and content such as full-length streaming movies and Web clips.