Amazon.com Launches Health, Beauty Store
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This arrangement offers consumers convenient access to drugstore.com's more than 20,000 health and beauty products, useful content and buying guides and pharmacy. drugstore.com is the first Amazon.com partner to be featured as an integrated part of Amazon.com's navigational structure.
"We are always looking for ways to improve the Amazon.com shopping experience. We want our customers to come to us to find anything and everything that they might want to buy online," said Jeff Bezos, founder and chief executive officer of Amazon.com.
Last January, the giant retailer invested $30 million to raise its stake in the online drugstore to 28 percent. In turn, the pharmacy paid Amazon.com $105 million to become the first permanent "tab" on its Web site that will let customers directly access drugstore.com's products and services. Previously, Amazon.com offered temporary links and gift certificates for drugstore.com.
The launch comes at a time when business among e-tailers is somewhat slow and many dot-com stocks have seen significant drops, which industry pundits say is a sign of the e-commerce sector becoming too clogged with firms trying to sell their wares on the Web.