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AllBusiness.com to Offer firstsource Procurement Engine

NBC Internet Inc.'s AllBusiness.com and firstsource Corp., a facilitator of online marketplace exchanges, Thursday established an alliance to create a business marketplace and procurement engine for AllBusiness.com's small business users.

AllBusiness.com is a virtual business partner for small businesses. firstsource is also a provider of business products, services and online business procurement solutions.

The new marketplace on AllBusiness.com will offer computer hardware, software, office equipment and supplies and telecommunications products.

Under the terms of the multi-million dollar agreement (specifics were not disclosed), firstsource will pay AllBusiness.com for distribution and promotion, and the two will share revenue generated by the sale of business goods and services to AllBusiness.com users.

firstsource will provide end-to-end sourcing, fulfillment and customizable technology. AllBusiness.com will customize pricing templates and control online merchandising.

The new AllBusiness.com marketplace will showcase firstsource technology that enables comparison-shopping across a broad range of distributors and suppliers, as well as providing order tracking, fulfillment and full customer support. The new marketplace features storefronts that retain the look and feel of AllBusiness.com and will contain sub-branding for firstsource corp.

"This agreement with firstsource corp. uniquely positions AllBusiness.com to best serve small businesses, adding full procurement capabilities to an already strong service that features expert content, an extensive business directory and a robust information exchange," said Teymour Boutros-Ghali, chief executive officer of AllBusiness.com.

"More importantly, AllBusiness.com will own the customer relationship, acquiring and monetizing users through a powerful broker model that enables us to connect buyers to sellers without having to incur heavy bricks-and-mortar costs."

AllBusiness.com and firstsource corp. will work together to implement a series of joint marketing initiatives and co-branded programs.