RealTime IT News

First USA Signs Merchants for Its Digital Wallet

Wilmington, DE-based First USA, the nation's largest Visa and MasterCard lender, said its VersaPay digital wallet has been adopted by a number of Internet merchants and commerce sites.

New users of the technology include Borders.com, CBS MarketWatch, CoolSavings, Cyberian Outpost, FANSonly, Impulse! Buy Network, iVillage, Recompute, SkyMall, ToySmart, Virtual Technology Corp., Virtual Vineyards and ZD Net.

The VersaPay digital wallet, which is built on the new InstaBuy Agile Wallet Platform by CyberCash, provides for one-click shopping at any online site using the VersaPay service.

Consumers can register for the VersaPay service by visiting sites that use the digital wallet. Once registered, consumers can use VersaPay at all merchants offering the service. The VersaPay wallet also is available to First USA's more than 56 million card holders.

"First USA is giving consumers a simple-to-use and secure digital wallet to make their online shopping experience extremely positive, while merchants get a wallet that helps facilitate the completion of purchase transactions," said Jim Stewart, executive vice president for partnership and Internet marketing. "In addition, online merchants get the added benefit of being exposed to First USA cardmembers, who are also potential online customers armed with the VersaPay wallet."

The VersaPay digital wallet helps eliminate security concerns by allowing customers to enter billing and shipping information just once, then storing it in a secure location ready for the next time the customer shops online.