RealTime IT News

CyberSource Delivers Address Verification App

San Jose, CA-based CyberSource Corp., a provider of e-commerce transaction services, said it is expanding the CyberSource eTransaction Suite to include the Internet's first real-time delivery address verification service, CyberSourceD@ve.

D@ve enables Web merchants to avoid mis-shipments due to addressing errors that result in millions of dollars of unnecessary costs, loss of goods, and dissatisfied customers, the company said.

D@ve minimizes mis-shipment liability by controlling mis-shipments to less than 0.5 percent--giving merchants a return on investment of 600 percent or more, CyberSource said.

"We have seen D@ve cut the incidence of returned goods from 3 percent to well under 1 percent by identifying undeliverable addresses early in the order flow," said Richard Lancaster, president of CobWeb Inc., a high-end turnkey e-commerce solution provider. "When you are shipping 100,000 pieces at $20 a piece, that kind of reduction results in huge cost savings."

CyberSource D@ve works by applying database and fuzzy-logic technologies to a consumer's typed address and confirms that the city/state/zip combination in the U.S. or in Canada is correct as well as the existence of the street and street address. The validation process typically requires only a few seconds to execute and can take place before or concurrent with credit card authorization.

If the address cannot be validated, order processing stops and a decline message is returned to the merchant, along with detailed information that identifies specific problems with non-valid delivery addresses. The merchant then prompts the consumer for a resolution.

CyberSource's eTransaction Suite already includes online payment, fraud scanning, digital delivery, fulfillment messaging and other transaction services.

CyberSource D@ve and the complete CyberSource eTransaction Suite are available now. Pricing was not disclosed.

We have made updates to our Privacy Policy to reflect the implementation of the General Data Protection Regulation.