RealTime IT News

FreeShop to Deliver Targeted Offers to GeoCities Members

Seattle-based FreeShop.com Inc. established a partnership with GeoCities, making FreeShop one of four exclusive commerce partners integrated throughout the GeoCities homepage and providing GeoCities' members with targeted marketing offers.

FreeShop will market interest-category targeted special offers--such as free magazine trial subscriptions--to GeoCities' members. Financial arrangements were not disclosed.

Through the combination of prime exclusive positioning and other communications with GeoCities members, FreeShop said it will receive an additional 80+ million impressions per month. As part of the deal, starting in April, FreeShop plans to target five different promotions to GeoCities members.

FreeShop.com is a source for free and trial offers and features a shopping assistant search engine and a savings club with more than 500,000 products at up to 60 percent off manufacturer suggested list prices.