E-Loan Launches Mortgage Tracker For Realtors
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Online mortgager E-LOAN Friday rolled out its 24-hour E-Track Pro service that enables realtors to track client mortgage applications.
E-Track Pro targets real estate agents, providing continuous access to the status of their clients' home loan applications as well as appraisal information and closing timetables. E-Track Pro also allows agents to print loan approval certificates directly off the Web site.
"We want to make the purchase process as smooth as possible for realtors and buyers who choose E-LOAN," said Janina Pawlowski, E-LOAN's president and co-founder. "That's why it made sense to extend the benefits of E-LOAN's existing E-Track service to the agents."
"We believe that E-Track Pro will provide a competitive advantage for buyers in a sellers environment or multiple-bid situation, by empowering their Realtors with timely information that will help them more efficiently manage the process."
E-LOAN has established co-branded loan centers for mortgages on several Web sites, including Yahoo!, DLJdirect, E trade and CBSMarketWatch. E-LOAN's investment partners include Benchmark Capital, Sequoia Capital, SOFTBANK, Technology Partners, Yahoo! and E*Trade.