RealTime IT News

Excite Reports Increased Revenues

Excite, Inc. reported revenue of $18.7 million for the quarter ended December 31, 1997, up 30% for the previous quarter ended September 30, 1997.

The company states that total revenue for 1997 was $50.2 million, with pro forma losses for the year totaling $17.0 million or $1.20 per share. Total revenues for 1996 were $14.8 million, with pro forma losses reaching $36.3 million, or $3.75 per share.

Excite further reports that the total number of page views reached 27 million page views per day in December, up 48% from that reported in September.

"The revenue and page view growth this quarter demonstrated continued significant momentum," said George Bell, Excite's President and CEO. "Both traditional banner revenue and sponsorship revenue, integrating advertising and transaction based revenue sources into our channels-oriented flagship brands, showed strong upward trends."

Excite also announced this week it will partner with Prodigy to deliver customized startup pages for the online service provider's subscribers. Subscribers will be able to create their own personal "My Excite" channels that feature sports scores, stock quotes, TV listings, daily horoscopes, and local weather.