net.Genesis Secures $7 Million In Second-Round of Financing
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Cambridge, MA-based net.Genesis announced a second round of $7 million in venture capital financing from three firms: Charles River Ventures and Bessemer Venture Partners, its two original investors, and OneLiberty Ventures of Boston.
Stephen Ricci, a OneLiberty Ventures partner, will join the net.Genesis board of directors.
net.Genesis, founded in 1994 by several MIT graduates, markets net.Analysis, a Web site traffic analysis tool used by hundreds of companies including E*Trade, Fidelity Investments, Bell Atlantic, Apple Computer, Knight Ridder, and Xerox.
The company recently ramped up sales in Europe through a network of "boutique" resellers, and as a result has gained customers like BBC Online and Barclay's Bank, said CEO Larry Bohn.