@Home Signs RealEstate.com
Page 1 of 1
Excite@Home will build a new "Mortgage Wizard" on its high-speed @Home service in which subscribers can participate in RealEstate.com's Mortgage Auction, a real-time, competitive online auction for home loans. Financial arrangements were not disclosed.
RealEstate.com also will have an advertising presence -- rich in video, product information and high-resolution photography -- throughout the @Home service.
"Broadband content allows us to actively engage consumers in the online loan experience," said Alan F. Daniels, chairman and CEO of RealEstate.com. "Through this strategic alliance we hope to build relationships with a highly desirable segment of homebuyers."