@Home, SABRE in Travelocity Deal
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High-speed Internet cable services provider @Home Network today announced a multi-year agreement with The SABRE Group under which Travelocity becomes the exclusive travel services provider for the @Home service.
The alliance will offer @Home's high-bandwidth network users travel information on schedules, packages, and rates, and will allow them to make reservations for car, air, and hotel services.
"Over the last year, consumers have spent over $827 million on travel via the Web. Travel represents one of the largest transactional opportunities that exist on the Web today," said Charles Moldow, vice president, media development for @Home Network. "Leveraging @Home's speed and integration of Travelocity content, users will find the travel research and reservation process to be much faster and more convenient than traditional methods."
@Home said it plans to anchor Travelocity in its upcoming Travel Channel, and will feature the resource in its Shopping Channel, search engine, and via content links throughout the network.
"This agreement with @Home exemplifies our commitment to new technologies that are beneficial for consumers," said Terry Jones, chief information officer of The SABRE Group. "As the exclusive travel-booking provider, Travelocity will be able to take advantage of @Home's high speed access and provide travelers with a quick and easy way to make their travel plans."
Financial terms were not disclosed.