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Salesforce Optimistic about the Year Ahead

Salesforce (NYSE:CRM) reported first quarter fiscal 2013 financial results late Thursday that paint a rosy picture for company.

Revenue was reported at $695 million, for a 38 percent year-over-year gain. Looking forward, the strong quarterly results have given Salesforce the confidence to raise its full year guidance for the year ahead.

"After becoming the first enterprise software company to achieve the $1 billion run rate and the $2 billion run rate, now we're guiding to $3 billion for the year, fiscal year 2013," Marc Benioff, CEO of Salesforce said during the company's earnings call. "That's an amazing new milestone for our industry."

Benioff attributed his company's success to the combination of their social enterprise vision and the clear leadership in each of their core markets. As an example, Benioff cited the largest transaction in Salesforce's history, which was closed at the start of the quarter with an insurance company. "

They are building a customer social network to connect hundreds of thousands of employees with millions of customers, prospects and even Facebook fans," Benioff said. "Their vision is to empower their entire customer-facing team, including their sales forces, their customer service organizations, their marketing organizations, their claims agents with a single view of customers across any of their chains."

Read the full story at EnterpriseAppsToday:
Salesforce CEO Bullish about Year Ahead, Scornful of Competition

Sean Michael Kerner is a senior editor at InternetNews.com, the news service of the IT Business Edge Network, the network for technology professionals Follow him on Twitter @TechJournalist.