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Microsoft: Windows Phone 7 More Than an OS

What do you get when you combine the best features of a search engine, media player and gaming system? Why, Microsoft's latest mobile operating system, according to Mindy Mount, the CFO of the company's Entertainment and Devices division.

Enterprise Mobile Today has the story on Mount's pitch to investors about Windows Phone 7, which she says "proclaimed that Microsoft is playing to win."


Microsoft is betting it will stand out among its mobile competitors with the newly-introduced Windows Phone 7 Series by combining the best of several strong offerings into a single package, a company executive said.

Microsoft's (NASDAQ: MSFT) Windows Phone 7 Series, which made its debut at the Mobile World Congress in Barcelona, Spain in February, is much more than just an updated Windows Mobile, the exec said.

Windows Mobile Software Combines Best of Microsoft

Instead, it captures the best parts of Microsoft's Bing search technology, the Zune HD media player, the Xbox multi-user gaming experience, and Microsoft Office, Mindy Mount, CFO for Microsoft's Entertainment and Devices division, told a group of analysts at the Jefferies & Company Annual Global Technology Conference Monday.

"It's actually quite game changing ... it proclaimed that Microsoft is playing to win," Mount said. In order to play seriously, the company felt it had to overcome, what Mount called "a sea of sameness" in competitors' products.

Read the full story at Enterprise Mobile Today:
Microsoft Windows Mobile Strategy: Windows Phone 7, Xbox 360, Natal Hybrid