Google Serendipity is coming (maybe)
Eric Schmidt, CEO of Google sees a very bright future for his search company. During a webcast keynote yesterday the the TechCrunch Disrupt conference, Schmidt talked briefly about where search is headed and a possible future 'Serendipity' engine.
The Serendipity engine is all about autonomous search - something that Schmidt described as searches that are occurring even while a user is not actively searching
"Tell me things that I don't know that I would be interested in," Schmidt said. "Think of it as a serendipity engine -- think of it as a new way of thinking about traditional text search where you don't even have to type."
Serendipity would be the step beyond Google's new Instant Search which requires a user to start to type a query while Google does its magic attempting to complete the query while delivering search results all at the same time.