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Oracle Mobilizes Business Intelligence

Oracle (NASDAQ: ORCL) this week announced a number of new features for its business intelligence software, including a new mobile business intelligence (BI) application for Apple's iPad and iPhone.

The enterprise software giant is seeing "very demonstrable interest" in business intelligence on the iPad, which is why the company focused on Apple iOS first.

Paul Rodwick, vice president of product management for Oracle Business Intelligence, told eCRM Guide the Oracle mobile BI app is a native shell app, so it operates like a native app but requires no redevelopment or training. Users can access all Oracle BI 11g dashboards, reports and scorecard capabilities and geospatial visualizations.

Read the full story at eCRMGuide:
Oracle Adds Mobile Business Intelligence to iPad, iPhone