Verizon Wireless Offers Flat-Rate for Data
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In the hopes of making its new wireless data network more attractive to enterprise business customers, Verizon Wireless Monday raised the curtain on a new "all-you-can-eat" flat-rate billing plan and said it would expand availability to 29 additional markets.
Some potential customers had been reluctant to utilize Verizon's 1X Express Network because minutes spent on the data network were counted against customers' calling plan minutes. To alleviate those concerns, Verizon has introduced a $99.99 flat-fee monthly plan that allows customers to download unlimited data on the Express Network.
The Express Network offers customers data transmission speeds between 40 and 60 kbps, and Verizon said it is capable of bursts up to 144 kbps.
Customers can still choose time-based usage plans. Enterprise customers' pricing is based on megabyte usage. Plans start at $35 monthly access for 10 MB, $55 monthly access for 20 MB, and $75 for 40 MB of data sent and received. Other customers can also sign up, starting at $35 monthly access for 150 minutes of connection (which can be used for both voice or data calls), up to $55 and $75 monthly access for 400 and 600 minutes respectively.
Together with the new pricing plan, Verizon said it would offer the service in 29 new markets, beginning Tuesday. The company will introduce the service in Southern California, including the five-county Greater Los Angeles area, as well as San Diego and Imperial Counties; the Kansas City and Overland Park area -- west to Wichita and east to Topeka and suburban Missouri; Milwaukee's metro area; Burlington, Waterbury and Montpelier, Vermont; Austin, San Antonio, Corpus Christi, McAllen and Brownsville, Texas; Orlando and its surrounding areas up to Lake Mary and down to Kissimmee; Columbus, Akron, Toledo and Cleveland, Ohio; major markets surrounding Detroit (including Lansing and Ann Arbor); and upstate New York (including Albany).
"Verizon Wireless is defining the enterprise market for high-speed wireless data services," said John Stratton, vice president and chief marketing officer at Verizon Wireless. "Based on feedback from current, new and potential customers, we know we are providing value to the enterprise and we will continue to leverage our time-to-market advantage to capture more market share in the business market."