Christopher Saunders

Asian broadband ad network AdSociety is expanding its position in the U.S. market, while domestic ad network L90 will expand to Asia, according to terms

Some 131 million fans watched Sunday's Super Bowl on CBS, and at least some of those visited the Web sites of its dot-com advertisers -- which spent an

Ad-sponsored surfing program AllAdvantage has given up on trying to make money by paying people to look at banner ads as they browse the Web. "We are sad

The Internet Advertising Bureau named Robin Webster to the new position of chief executive, signaling plans for stepped-up activity by the New York-based

AOL Time Warner, which is promoting itself as "the world's first Internet-powered media and communications company," is stepping up its efforts to

Digital TV recording service TiVo unveiled a deal with Miller Brewing Company on Tuesday, having signed the domestic beer giant to a one-year advertising

Larger, more established companies are increasing their online ad spend, but Web advertising is still dominated by small and mid-sized dot-coms, according

As part of a significant overhaul, e-mail and wireless marketer LifeMinders has hired a new chief executive and chairman, following the resignation of

Wireless ad network and technology firm WindWire Tuesday took the wraps off its set of standards for wireless creatives, saying it's given its standards

Two online film companies inked deals with auto manufacturers, pointing to a rise in traditional advertisers' looking for different ways to use the Web to

Streaming media firm RealNetworks will deliver live Internet broadcasts from the National Basketball Association, while netting sponsorships on NBA.com

Online advertising firm Beyond Interactive, a Grey Global Group company, has cut a second round of employees, again citing the softness in online ad