Christopher Saunders

Database marketer InfoUSA will cut about 250 positions in a move to bring the company's expenditures in line with revenue, according to reports Thursday.

After a tumultuous year, online ad and marketing technology giant DoubleClick said it's putting its North and South American advertising account up for

As fortunes in the Internet advertising industry continue to sink, a serious spat over an ad representation deal is shaping up between two well-known

Portal and Internet services player chinadotcom Thursday said it will move into the offline direct marketing business, thanks to the acquisition of

San Francisco-based online ad technology firm Mediaplex said Thursday that it will cut more than a quarter of its workforce in an effort to reduce

In an ironic follow-up to Wednesday night's holiday bash with New York employees, clients and media, the management of I-shop Agency.com Thursday

E-mail marketers are proving to be no more insulated against the hostile ad spending market than their banner-centric brethren -- as MessageMedia

Content delivery firm Akamai unveiled deals this week with Engage and Hitplay Media to use its technology for delivering targeted, streaming media ads.

As questions persist about banner advertising -- and lately, about some of the companies that serve them -- long-overlooked e-mail marketing has enjoyed

In another instance of I-shop cuts and reorgs, some employees at Red Sky Interactive got an unpleasant start to the holiday season, when their positions

Ad serving technology firm AdForce Tuesday inked a deal with streaming media company iVAST to bolster its capabilities in the broadband advertising space.

New York-based Internet consultant Siegelgale continued the string of design and technology shops announcing reorganizations Tuesday, with news that it