Christopher Saunders

Less than a week after pay-for-surfing company mValue closed its doors permanently, About.com said this week that it has brought in a company to launch

Ad serving, technology and marketing company Engage will resell opt-in e-mail marketer yesmail.com's services to its customers and prospects as part of a

New York-based public relations agency Middleberg Euro Tuesday took the wraps off its online direct marketing unit, ostensibly designed to capitalize on

A new competitor in the offline-online ad convergence market Tuesday took the wraps off its first deal, with Teen Magazine -- and hurries to reassure

Sponsored Web surfing company mValue this week confirmed rumors that it has ceased operations. Similarly to competitors like AllAdvantage, ClickRebates'

Executives from ad network, server and online marketer 24/7 Media Monday rushed to explain away reports that the company has experienced problems in its

Ad-supported free ISP FreeI Networks joined the casualties of the market correction and ad spending slowdown Friday, filing for Chapter 11 bankruptcy

Enterprise management software ASP salesforce.com said Monday that it has inked a distribution deal with DoubleClick. Salesforce.com provides

Batnet1, AAA Pair in Affinity Marketing Pact Affinity marketer Batnet1 this week announced a seven-year deal with the American Automobile Association to

CMGI ad serving, marketing and technology company Engage said Friday in an interview with internetnews.com that has inked a licensing deal with Asian

Online recruiting and job-posting site HotJobs.com launched a new, $50 million ad campaign this week, replacing its tagline "The hottest hand on the Web"

Ad network and technology company L90 said it will incorporate e-business tech firm Cybuy's transactional e-mail technology into its e-mail offerings. The