Cisco to Resell RealNetworks' IQ Streaming Apps
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Recognizing the increasing need for real-time audio, video and lively text among corporations, Cisco Systems Inc. Monday agreed to resell RealNetworks Inc.'s prized IQ streaming software suite to enterprise customers.
Under the agreement, for which financial terms were not revealed, Cisco will incorporate RealSystem iQ into its content networking product family, enabling customers to build streaming services and applications from their digital media applications. In addition to reselling the IQ platform, Cisco also include RealSystem Server 8 and RealSystem Proxy 8 within its content networking product line.
RealSystem iQ delivers the quality of RealVideo 8 and RealAudio 8, MPEG1, MPEG2, MP3, Apple QuickTime, Flash, and over 45 media types to all devices.
While many content delivery networks (CDNs) and various broadcasters have procured IQ for use, the deal with Cisco marks the company's foray into the enterprise to ink more corporate customers. Cisco plans to sell IQ with networking products that -- surprise -- speed up the delivery of content by alleviating congestion throughout a network.
"Today's Internet and corporate intranets have grown beyond simple text, to a world of rich media that requires a new approach to network architecture," said Mike Volpi, senior vice president and chief strategy officer of Cisco Systems. "With this strategic agreement, Cisco and RealNetworks advance the delivery of the next generation."
Additionally, RealNetworks and Cisco will cooperatively market and sell digital delivery solutions to access ISP's and network service providers.