ASPIC names new officers, agrees to work with ITAA

Paula Hunter is the new chairmman of the Application Service Provider Industry Consortium (ASPIC), the industry association announced today. In accepting the position, Hunter noted that the next year will be of “extreme importance” to the still-fledgling ASP industry.

Hunter, chief market strategist for Marlborough, Mass.-based Xevo Corp., succeeds Traver Gruen-Kennedy, who served as chairman during the group’s first two years in operation. Gruen-Kennedy will continue to serve on ASPIC’s board of directors.

Hunter was one of the four founding officers of the ASP Industry Consortium at its launch in May 1999, serving as vice president for its first year, before being elected as the ASPIC president in May 2000.

“We’ve done some great work in helping to educate the world as to the value proposition presented by ASPs. The coming year presents some outstanding opportunities for us to take that work to the next level,” Hunter said in a prepared statement.

In addition to Hunter’s election, a new board of directors and slate of officers has been chosen to lead the ASPIC for the next year:

  • President — Tim Pickard, strategic marketing director, RSA Security
  • Vice-president — Sheila Lugenbuehl, business development manager for Internet services and support, Hewlett-Packard
  • Secretary — George Caravais, executive vice president, Corporate Development, Interpath Communications
  • Europe regional vice chair — Frits Veltink, chief relationship officer, Siennax International BV (Netherlands)
  • Asia/Pacific regional vice chair — Matt Carden, director, technical service operations, Vectant, Inc. (Japan)
  • Americas regional vice chair — Katie Sheldon Hammler, vice president, marketing, Interliant (USA)

ASPIC also announced it board of directors for 2001-2002:

Pamela Bryson, Ingram Micro; Artur Carlos Gomes Loureiro, Novis Telecom, SA; Howard Cooper, Vistorm; Gene Cornfield, Microsoft Corp.; Arlene Donnellon, Lucent Technologies; Kelly Emo, Jamcracker; Jon Friedman, Nortel Networks; Jack Frost, TruArc, Inc.; Rafi Fruedenberger, Digital Fuel Technologies; Henri Ganancia, ASP-One; Reza Ghorieshi, IBM Corp.; Traver Gruen-Kennedy, Citrix Systems; Jeffrey L. Hagins, TeleComputing; Eamus Halpin, INTEGRATION LTD.; Michael Kayat, Integris (Integris Bull/Europe); Dee Kellogg, J.D. Edwards & Co.; Amar Lakhtakia, AristaSoft Corporation; Peter Guildford Leonard, Gilbert & Tobin Lawyers; Mark Levy, BMC Software; Jeff Maynard, Netstore Group Ltd.; Ric Merrifield, Brauning; Baz Mistry, Sun Microsystems; Lisa Neal-Graves, Worldwide ASP, Unisys Corporation; Bob Novakowski, QuantumLynx.com; Eduardo Pontoriero; Thomas Schaefer, Fujitsi Siemens Computers; Steve Vanterpool, UUNET; C.K Wong, iASPEC Technologies (HK) Ltd.

What’s an ASP Again?
One of the fundamental questions still plaguing the ASP industry is the most basic one, “What is an ASP?” ASPIC and the
Information Technology Association of America (ITAA) have agree to work cooperatively to advance the industry and the first step in that relationship is agreeing to one definition.

“An Application Service Provider, or ASP, is any company that delivers and
manages applications and computer services to subscribers/clients remotely via
the Internet or a private network.”


“This initial effort between ITAA and ASPIC conveys a consistent message about
ASPs and the ASP value proposition, which is a key milestone in educating the
marketplace,” ITAA ASP Board Chairman and CEO of Corio George Kadifa said in a released statement. The
new ASP definition was formally announced Tuesday at the ITAA ASP Leadership
Summit in Santa Clara, Calif.


Other areas being explored for cooperation include research, public policy
initiatives and joint educational opportunities.

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