Kodak Clicks with AT&T

AT&T has won a unique outsourcing contract with Eastman Kodak Company , in which the telecommunications giant plans to provide managed hosting for many of Kodak’s online applications.

The deal between the two New York companies comes as Kodak struggles to transmit its brand legacy to the burgeoning field digital photography, where sales of digital cameras and related services are closing in on traditional cameras and related photography equipment. Kodak’s sales have dropped sharply in the past few years, but it is steadily building up a digital photography division that analysts expect to be profitable soon.

Financial terms of the AT&T contract were not released. The multi-year pact calls for AT&T to host many of Kodak’s online applications and sites at its Internet Data Center. The companies said the agreement would give Kodak greater flexibility. In addition, the move to outsource with AT&T’s managed hosting and application management capabilities is expected to help Kodak hold down its costs amid an uncertain selling environment for its legacy and digital products.

Chris Rooney, head of sales in the AT&T’s business division, said the company would help manage Kodak’s corporate Web presence (http://www.kodak), a site that offers product information and dealer locators, along with photography tips and company information.

AT&T’s state-of-the-art Internet Data Centers are integrated with the company’s global Internet Protocol (IP) network. It is also a part of the company’s Integrated Global Enterprise Management System (iGEMS), AT&T’s $250 million platform that proactively monitors and manages customer’s networks and applications.

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