audiohighway.com Thursday launch its AmpliFire Network and AmpliFire entertainment modules, which will deliver Internet radio, music video, audiobook and comedy content
together with rich media advertising.
The program enables AmpliFire Network member sites to deliver free rich media content from audiohighway.com (AHWY) to an end-user’s computer through an array of AmpliFire entertainment modules served by audiohighway.com.
As part of the initial launch of the AmpliFire Network, audiohighway.com has
also entered into two new marketing relationships, one with iSyndicate and
another with L90, Inc.
Through its agreement with audiohighway.com,
iSyndicate will make AmpliFire entertainment modules available to Web sites
that are part of iSyndicate’s content syndication service. Advertising
inventory from the AmpliFire Network will also be made available to
advertisers through the L90Broadband network of Web sites.
Rich media content delivered through each AmpliFire entertainment module is
available in RealPlayer and Windows Media Player formats.
“The AmpliFire Network allows member sites to begin to fulfill the huge
demand for rich media content and advertising without incurring the time or
expense required to implement these capabilities,” said Jay Adams, vice
president of business development for audiohighway.com.
AmpliFire entertainment modules delivering streaming video content (initially
music video only) allow advertisers to serve multimedia commercials to
Internet users, with one new commercial streamed to the desktop for each
video delivered to an end-user.
Each AmpliFire entertainment module is also
advertising supported through traditional Internet banners and ad buttons.