CNET Signs Marketers for 1999 Merchant Program

San Francisco-based CNET Inc. signed a number of customers for its
1999 Merchant Program for computer hardware and software resellers.

The merchants include, NECX Direct and Inc.,
all of which renewed their 1998 “premier” status, as well as two new premier
merchants, and Virtual Technology Corporation. CNET also
signed agreements with five preferred merchants for the 1999 program,
including,, CDW, PC Mall, and CNET has increased the total merchants in its program from 50 in October 1998
to 83 current merchants.

“CNET’s Merchant Program offers a variety of ad opportunities that allow
resellers to deliver the right messages at the right time,” said Martin
Green, CNET’s vice president of strategic development. “By marketing to CNET
users at the different stages of the purchasing process, CNET’s premier and
preferred merchants have realized increased visibility and marketshare.”

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