InterAdNet Launches Upgraded Ad Server Engine

InterAdNet launched InstantAdNet, the latest version of its ad-serving engine that is at the core of its Internet advertising solution.


InterAdNet said it combines technology, advertising expertise and a service
orientation to make creating an achievable and measurable Internet advertising
campaign fast, easy and cost-effective.


The company said its simplified user-interface enables advertisers to easily
serve ads from a centralized location, allowing them to track the
effectiveness of their ads, campaignwide, in real time.


By serving ads from a central location, advertisers can avoid becoming mired
in having to sort through the myriad reports they receive from the various
sites on
which they are advertising.


The extensive reporting capabilities of InstantAdNet can show a direct
correlation between dollars invested in Internet advertising and revenue
generation, the company said.


In addition to the InstantAdNet ad-serving engine, the InterAdNet total
solution includes: market research, traffic evaluations, ad flight and
campaign management and “click-through” management.


InterAdNet said it “is the only independent Internet advertising company that
top
advertising sites and Internet advertising networks, including Yahoo!,
Infoseek, and
DoubleClick, allow to serve ads to their sites. There are only three other
companies meeting their rigorous standards for ad-serving, and they are large,
individual advertisers like General Motors.”


InterAdNet clients include Glaxo-Wellcome, Consolidated Mortgage and Bali Inc.

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