INTERVU Inc., a provider of video delivery solutions, signed a one-year
agreement with Saatchi & Saatchi to deliver proprietary commercials, product
information and other multimedia creative works to the agency’s clients and
Under the agreement, San Diego-based INTERVU will deliver an enhanced multimedia
capability to Saatchi & Saatchi’s proprietary intranet system, known as the
“BRAIN” (Brand Resource And Information Network), allowing secure access to
multimedia content on-demand to all employees and clients across the network.
This will enable Saatchi & Saatchi to offer state-of-the-art full-screen or
streamed video/audio to desktops anywhere, anytime, using premium video
technologies. Spending was not disclosed.
“Saatchi & Saatchi Worldwide is obsessed with velocity and speed to market,”
said Laura Limbach, chief information officer for Saatchi in North America.
“For our clients to succeed, they must be fast and first. Our proprietary
intranet system, ‘BRAIN,’ already enables us to provide our clients with
better ideas, faster. Now, through our collaboration with INTERVU, we can take
fuller advantage of cutting-edge online video delivery.”
Saatchi & Saatchi has 162 offices in 92 countries and worldwide billings of
INTERVU offers full-service outsourcing of Internet video and audio management
and delivery solutions to Web sites, TV, cable and radio networks, ISPs,
corporations, educational institutions, and advertisers.