Microsoft , of Redmond, Wash., has chosen Monster.com, of Maynard, Mass., to provide career content for its popular MSN portal.
Financial terms of the agreement, which include pooling tools, resources and technologies, were not disclosed. The collaborative site can be found at www.careers.msn.com.
It’s the latest effort by Monster parent TMP Worldwide, of New York, to make its subsidiary’s name synonymous with Internet career services. The company has
spent millions on aggressive advertising (think Super Bowl), marketing (think blimp) and acquisitions (think HotJobs).
“By harnessing the huge reach and access to millions of consumers of MSN, we expand our brand by bringing our rich set of services to an even larger audience,”
said Jeff Taylor, global director of TMP Worldwide.
Monster.com receives more than 7 million unique visitors each month looking for the latest information for their career management needs. It also boasts a database
of 13.5 million resumes.
“As the job market continues to evolve, people need to have the most useful career resources available to them,” said Richard Bray, a Microsoft vice
president. “We will continue to work with leading brand content providers like Monster.com to ensure that our users have the best content available.”
TMP’s deal with Microsoft comes shortly after a management shakeup.
Taylor, who was Monster CEO, was named global director of the interactive division and reports to TMP Worldwide CEO Andrew McKelvey.
Shares of TMPW rose 2.45, or 8 percent, to 32.56 in midday trading while MSFT stock inched up 1.85, or 3 percent, to 63.25.