Marketing communications management consulting firm Pile and Company launched
MarcomAvenue.com as a
business-to-business destination for marketers, agencies and the media.
MarcomAvenue provides services, tools and information for marketing
communications professionals.
Partnerships include RealNetworks, MediaMap.com, Individual.com, mediapassage.com and TSCentral as well as original editorial
content.
“The vision is that MarcomAvenue will become the ‘right-hand site’ for
professionals in the marketing communications community, enabling them to be
more productive by means of customized services, tools and information,” said
Skip Pile, chairman and chief executive officer of MarcomAvenue.
MarcomAvenue is an extension of Agency ComPile, a directory site
launched by the company last spring. Agency ComPile features a search engine
that provides access to thousands of agencies.
Founded in 1987, Pile and Company manages agency reviews and performance
evaluations, undertakes executive searches and contract negotiations and
provides tools and information to the marketing communications community.