Online advertising and promotional firm The Premium Network in San Francisco
has opened its East Coast offices on Wall Street.
The New York City office brings all the offerings of its West Coast network
to its East Coast clients, the company said.
“Sixty percent of our online clients are here in New York, so we’ll be able
to serve them better with more hands on contact since we’ll be right down the
street — and within the same time zone,” said Ken Margolis, director of the
agency.
The client list includes Ogilvy & Mather, Young & Rubicam, and J. Walter
Thompson, among others.
The firm differentiates itself from other ad networks and rep firms with its
expertise in event sponsorship and promotional campaigns. It ties in online
advertising campaigns to contests, giveaways, concerts and other events.