Brings Broad Product Line to Excite’s NetCenter Channel

Excite has entered into a marketing alliance with online
retailer to augment its
offerings found on the Netscape
shopping channel.

Under the agreement, will be the exclusive multi-line
retailer promoted on the Excite programmed Shopping Channel of
NetCenter, and will also be promoted in other key co-branded NetCenter
channels such as Lifestyle, Education, Games, and Home & Real Estate.

No financial details were disclosed.

“Along with a tremendous variety of products, offers a
painless, easy shopping experience,” said Kenny Wachtel, senior vice
president of Ad Sales at Excite. “By offering as our
multi-line retailer to NetCenter users, we are making e-commerce even more
convenient and available than before. We look forward to contributing to’s success in the Internet marketplace.”

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