Personalization Added to eStoreManager, an Internet and e-commerce services provider for small to
medium-sized organizations, has launched a personalized promotions module to
its eStoreManager product.

eStoreManager is a store builder, manager, transaction processor and hosting
service designed specifically for the non-technical users. The
personalization module
is now available as part of the company’s complete e-store solution.

The new module allows merchants using eStoreManager to acknowledge someone
who has previously visited or made a purchase on their site with a
personalized message the next time he or she visits the store. This message
(created online by the merchant) can be a simple greeting, a discount or

Merchants can also send their customers a thank you e-mail with a special
discount code or make suggestions about complementary items based on a
customer’s purchase history.

“The personalized promotion module enables merchants to
truly personalize the sales experience and create an ongoing
promotion/purchase dialogue with their customers,” said Rick Ono, vice
president of marketing at the company.

eStoreManager starts at $149 per month; optional services such as credit card
personalization, purchase order support and digital goods support are
available at an additional $50 to $99 per service.

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