Sprint’s Wireless Web To Serve Salesforce.com

Sprint PCS (NYSE: PCS) and San Francisco-based salesforce.com Wednesday announced a strategic partnership that lets salesforce’s business customers to tap into Sprint’s online customer relationship management (CRM) applications on their Internet-ready Sprint PCS Phones. The new application will be rolled out in the next few months.

Early adopters of the CRM applications will be able to access the application under the Business Tools folder on their Sprint PCS Phone minibrowser.

“It is our belief that wireless access is the ubiquitous window into the fantastic world of information and collaboration of the Internet,” says salesforce.com CEO John Dillon. Our alliance with Sprint PCS adds a new dimension to traditional customer relationship management. With online enterprise subscription services like salesforce.com available on Sprint PCS Internet-ready Phones, sales teams across the country will have access to sales information virtually anytime, anywhere.”

Dillon says the partnership could be attractive to small to medium-sized businesses that don’t have the resources for large installations behind their firewalls, as well as for larger companies that have remote sales offices.

Salesforce.com provides an online subscription service for the sales sector. The service lets users access, manage and share sales information online. The company boasts more than 20,000 registered companies for its core service.

Sprint and salesforce say they plan to develop and maintain a co-branded web site for customers who sign up for the wireless application once it is available.