Kenneth Corbin

Reporter’s Notebook: On December 19, viewers will be able to log on to blockbuster.jackassworld.com to see Johnny Knoxville et al doing, ah, what they do best. Blockbuster, the famously family-friendly movie rental company, is facilitating the release with its Movielink service. Blockbuster, of course, has had its own troubles in dealing with disruptions created by […]

Sprint Nextel has won the first leg of what could be a long race in the mobile space. The company will be the first U.S. wireless carrier to provide free access to the MySpace mobile Web site when it officially launches early next year. Sprint subscribers with a data plan will be able to directly […]

Facebook on Wednesday announced it will allow developers to transfer their applications built on the Facebook Platform to other social networks. In a move destined to be seen as a counter to Google’s OpenSocial, Facebook will also license the tools and tags underlying the platform architecture to other platforms. In effect, this will enable developers […]

Viacom’s MTV Networks has formed a new advertising unit to consolidate the marketing and ad-placement operations of its new media content across its wide-ranging portfolio of digital holdings. Developed within MTV Networks’ Digital Advertising group, the new Digital Fusion unit will bring MTV’s Web sites, mobile units and creative staffs together under a single operating […]

For the legions of dedicated YouTubers looking to turn a buck off of videotaping their homespun antics, Christmas may be coming a little early. Google’s popular video-sharing property said today that it’s opening its partner program to the public. Under the program, YouTube shares a portion the revenue it gains from ad placements inside or […]

Microsoft said today that it is entering the mobile ad arena, following competitors like Google into one of the fastest-growing sectors of the Internet economy. The software colossus will be moving only gingerly into the space, however, placing banner ads at the top of Web pages viewed through its MSN Mobile platform and optimizing them […]

The professional networking site LinkedIn on Monday announced a sweeping redesign of its Web site and a new developer platform that allows partners to build companion applications on their sites. In reaching out to external sites, LinkedIn is hoping to expand the reach of its members’ professional networks, and, in the process, further entrench its […]

Just as honeymoons end with new couples facing chores of cooking meals and hauling trash to the curb, global IT will similarly see its afterglow pale as it enters a “post-disruption marketplace” in 2008, according to a new report from research firm IDC. Citing an uncertain picture, IDC forecasts total global IT spending to grow […]

A month after announcing Facebook’s advertising “revolution,” humbled CEO Mark Zuckerberg issued a statement Wednesday apologizing for the way his company rolled out the Beacon ad platform and for its sluggish response to the maelstrom of criticism that followed. Significantly, Zuckerberg’s apology also comes with the assurance that Facebook members who do not wish to […]

It may have been a fun ride while it lasted, but sooner or later, everything gets monetized — including shared online video. That’s the hope of the Nielsen Company, which today announced a new service enabling content producers to track, manage and, yes, monetize the distribution of their videos over the Internet. Nielsen joined up […]

Media conglomerate News Corp. yesterday said it’s planning to acquire Beliefnet, the world’s largest community site built around religion and spirituality. News Corp. is hoping that its latest acquisition will provide the media giant with an online venue to promote its existing faith-based businesses, as well as another platform for content distribution and advertising revenue. […]

eBay’s hoping the second time will be the charm. eBay on Tuesday announced that it has partnered with Yahoo Japan in a cross-border trade agreement, marking the return of the world’s biggest online auction house to a market that it exited five years ago. Starting Tuesday, visitors to Yahoo Japan, the most heavily trafficked […]