Seattle-based Vendaria Inc., a provider of streaming video solutions for sales, marketing and merchandising, unveiled today its latest product: Enliven Video Mail. The patent-pending application — which has nothing to do with rich media banner ad firm Enliven — allows streaming videos to be embedded into an HTML e-mail.
“Consumers are bombarded daily with e-mails, many of which lack a comprehensive and compelling message,” says Scott Ferris, CEO and president of Vendaria. “Distinguishing your campaign from that of your competitor is vital”.
To reach the widest audience possible, Vendaria’s videos have been optimized for recipients with modem speeds of 36K and above. Vendaria’s technology also detects support for JavaScript, which is required to enable the videos to be automatically streamed.
Barry Elad is managing editor of seattle.internet.com.