Motorola, IBM Get in Wireless Driver’s Seat

Wireless initiatives gained two more important backers Thursday as IBM Corp. and Motorola Inc. teamed to
develop wireless Internet services for cars and trucks.

Citing a growing demand for in-vehicle information systems, IBM (IBM)
and Motorola (MOT)
plan to combine their technologies, products and services to develop
telematics for auto manufacturers. Telematics refers to in-vehicle, on-board
and embedded electronic systems.

The two companies plan to create technology that allows emergency calling
and roadside help, as well as wireless communications and Internet access,
navigation with real-time traffic routing, security and anti-theft
protection, personalized information, e-mail and entertainment options.
Financial terms of the agreement were not disclosed.

“Working together, IBM and Motorola will jump-start what is expected to be a
large market opportunity for automakers to develop stronger,
long-term relationships with their customers,” said Mark
Bregman, general manager of IBM’s pervasive computing division. “Automakers
will be able to
offer a variety of services to their customers that continue to add value
to the driving experience long after the purchase of the car.”

“IBM and Motorola have complementary offerings and by combining them, we are
creating new opportunities for us and for our mutual customers.”

Motorola brings its expertise in advanced electronic systems
and services, software enhanced products, wireless
communications products and networks, as well as extensive experience in
developing rugged, embedded electronic solutions for the
automotive market.

IBM has expertise in computer technology,
hardware, software and IT services, as well as new software for managing
pervasive devices across multiple networks.

This is not the first time Motorola has created a joint venture to promote
wireless technology. The company teamed up with America Online Inc. (AOL)
in October to create a wireless instant messaging tool.

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