e-Net subsidiary ZeroPlus.com Wednesday unveiled a new
Speed Dial Service, offering consumers a glimpse at its new e-commerce
strategy.
Also released was e-Net’s (ETEL)
Multiple Telephone Set Gateway.
E-commerce Web sites that use the Speed Dial service will let customers
make free Net calls to their customer service centers simply by
clicking an icon on their home pages.
Advantages of the Speed Dial device include:
- Net browsing and calling may be completed simultaneously on a single line
- Callers can talk directly to sales staff or customer service
representatives to have their questions answered immediately - Customers can complete transactions online aided by a real person,
alleviating concerns about sending credit information in cyberspace
“We anticipate that providing superior customer service online will be the
next trend in e-commerce — the current online retailer business model of
selling solely on lowest price cannot continue,” said Robert Veschi,
president and CEO of e-Net Inc. “We believe consumers are willing to pay
more for superior customer service.”
As the other half of ZeroPlus’ e-commerce strategy, MTS Gateway allows
analog ports to be connected directly to a call center switch or
Interactive Voice Response unit within a call center. This device also
enables users to associate incoming calls to a route choice based on any
criteria and may be swiftly integrated without requiring special equipment.
Ken Bajaj, chairman and CEO of AppNet spoke positively about the company’s
roll-out.
“The announcement of ZeroPlus.com SpeedDial allows e-business solutions
providers such as AppNet the ability to truly integrate online businesses
with their existing ‘brick-and-mortar’ investments to create a truly
‘click-and-mortar’ business.”
