NextClick, C Me Run in Personalization Pact

[Calgary, CANADA] – Calgary-based NextClick: The Personalization
Agency
and its network of personalization partners will create an
online customer loyalty program for C Me
Run Corp.
customers.

Massachusetts-based C Me Run enables consumers to access brand-name
software programs and store files via a secure Web browser through their
Internet service provider (ISP) or telecommunications company, using any
Internet-ready device.

“We are excited about the opportunity to create an online customer
loyalty solution that will ultimately provide C Me Run with a
sustainable competitive advantage,” said James Hills, vice president
Sales for NextClick. “C Me Run is an agile and innovative front runner
in the ASP marketplace and Nextclick is proud to be its personalization
partner.”

The online personalization program will focus on two target markets. The
first target are ISPs, Web portals and telcos wanting to add content to
their existing products and services to create an Internet computing
solution that differentiates them from their competitors, according to
Barbara DeGuise, chief technology officer of C Me Run. “The second
target groups will be end users who want to use the latest software
applications without the inconvenience of constantly upgrading their
hardware or software and maintaining their system,” she continued.

NextClick network members include Net Perceptions, icontact.com, Appian
Corporation, YOUpowered, GuestTrack, Exactis.com, Right Now
Technologies, Magnify, YellowBrix, Slickman Interactive, Target
Interact, Hot Date, Synchrony Communication, and Froghop.

C Me Run Corp. offers consumer-focused ASP services to ISPs, telecom
companies and broadband providers. It is the first company to emerge
from Chell.com.

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