San Francisco-based 911gifts.com signed an advertising
agreement with Go2Net, establishing its online gift store
as the exclusive gift provider in the Marketplace section of the Go2Net
Network’s homepage.
Also known as Go2Net Personal, the page provides users with an Internet start
page offering customizable news, discussion, and stock information, as well
as direct access to Go2Net’s finance, search, free Web hosting, shopping and
game sites. Spending for the positioning was not disclosed.
911gifts.com offers a wide range of gifts, many of which are available for
delivery overnight, reflecting the company’s slogan “the right gift, right
away.” The already has marketing partnerships with AOL, Excite, Netscape, and
MSN, among others.