Emaginet a Bethesda, MD-based
developer of Internet marketing applications, named Sandra
Keeling-Wainwright as vice president of marketing.
Keeling-Wainwright brings more than 18 years of advertising and
interactive/digital marketing experience to Emaginet. She will be responsible
for all aspects of Emaginet’s integrated marketing including strategy
development, public relations, traditional and interactive advertising
initiatives.
Prior to joining Emaginet, Keeling-Wainwright was a partner at Poppe Tyson.
While there, she directed a team of 22 account service, creative and
technology employees. She was responsible for traditional as well as
interactive/online marketing strategies and services for clients such as IBM
MarketSpace, Lycos, American Express Consumer Travel, Johnson & Johnson,
Hasbro Interactive and Williams Communications (Wiltech).
Emaginet, formed in1996, is a venture capital-backed Internet incentive
marketing firm with an $11 million investment from Freidli Corporate Finance,
a Swiss venture capital firm representing European public and private
investment funds and affiliates of major European banks.