OgilvyOne Forms New IT Services Company

WPP Group unit OgilvyOne Worldwide established O
Technologies, an online IT services company in France, which will become part
of the OgilvyOne network.

OgilvyInteractive
has a 30 percent interest in the new company.

OgilvyOne said O Technologies is being created and managed by telecom
engineers
who have fully integrated the role of marketing and communication. The
start-up team of eight telecom engineers is located in the Paris office of
OgilvyInteractive and OgilvyOne.

O Technologies will provide competitive IT solutions for online programs that
are marketing and communication driven, such as: e-commerce, communication,
intranets
or business intranets and extranets.

Clients at launch include: Cofratel, Cegetel, France Telecom, IBM and LVMH,
among others.

“OgilvyInteractive guarantees the best Internet-based IT capabilities and
implementation to our clients, as well as the best marketing and
communications resources, to deliver the 3600 brand experience,” said Denis Bonnet, chairman
of OgilvyOne (France).

Get the Free Newsletter!

Subscribe to our newsletter.

Subscribe to Daily Tech Insider for top news, trends & analysis

News Around the Web